From Many Malls to One Voice
We worked with M Malls, the shopping centre arm of Mercatus, to build a cohesive brand identity that unifies its retail destinations under a warm and contemporary look. Beyond the core logo and visual system, we developed secondary graphics to create consistency across all collaterals and platforms — from signage and marketing materials to digital touchpoints.
Client
Mercatus Singapore
Role
Creative Direction & Brand Identity Design
Date
2021
Deliverables
Brand Development, Design Conceptualisation and Adaptation